Case Study

Fastenic Group India (FGI)

Project Overview

Fastenic Group India (FGI), a leading manufacturer of stainless steel washers and screw fasteners, approached us to enhance their IndiaMART presence and update their product imagery. Under the leadership of Mr. Alkama Ahmed, FGI has established itself as a trusted name in the fastener industry.

Challenges

FGI’s IndiaMART catalog was comprehensive but needed optimization to improve visibility and engagement. Additionally, their product images required a professional touch to better showcase the quality of their offerings. On the other hand the supporting pages of the website also needed updates to better reflect the company’s strengths and industry expertise.

Our Approach

IndiaMART Catalog Enrichment:

    • We started by optimizing the product listings, focusing on SEO-friendly descriptions that highlight the key features and benefits of FGI’s stainless steel washers and screw fasteners along with the specifications and category mapping.
    • SEO-optimized content was crafted for each product, ensuring that all listings were not only informative but also aligned with the search behaviors of potential customers.
    • The About Us and other such website pages were updated to tell FGI’s story more compellingly, emphasizing their commitment to quality and customer satisfaction.

ProductΒ Photography:

  • Professional product photography was carried out to ensure that FGI’s products were presented in the best light. High-quality images were taken to capture the details and craftsmanship of their washers and fasteners, making the listings more appealing to potential customers.

Explore Our Work

Results

The enriched IndiaMART catalog and updated product imagery have positioned FGI to attract more potential buyers. The optimized content and professional photos now better represent the quality and reliability that FGI is known for.

We at Fastenic Group India partnered with Magic Wand Marvels for product photography and Indiamart listing optimization. Their professional photos showcased our stainless steel washers perfectly, while their Indiamart expertise boosted our ranking with SEO-optimized descriptions, high-quality images, and clear CTAs. The entire process was professional and communicative. We highly recommend them..!!

Mr. Alkama Ahmed Director | Fastenic Group India

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